In a resounding victory for Ford, the 2024 F-Series Super Duty, renowned as the ultimate workhorse for weekend warriors and builders, has secured the prestigious title of the 2024 North American Truck of the Year. This recognition solidifies the Super Duty's position as a powerhouse in the automotive industry, celebrated for its unparalleled capabilities and innovative features.
The F-Series Super Duty is designed to tackle the toughest jobs, whether on the worksite or off-road adventures. Its victory in the North American Truck of the Year category underscores its significance as a versatile and reliable vehicle, catering to the needs of those who demand the utmost in convenience and productivity.
Super Duty pickups and chassis cabs have not only set a new standard but have also dominated key segments, including mining, construction, and utilities. Remarkably, they boast double the market share of their closest competitor, a testament to their superiority in the heavy-duty truck category.
Andrew Kernahan, Super Duty chief program engineer, expressed pride in the achievement, emphasizing the dedication of Ford teams to customers. "It represents the relentless dedication our teams have to our customers and endless hours they’ve poured into designing, engineering, and building Super Duty pickups and chassis cabs to be the ultimate BUILT FORD TOUGH® tool for work and recreation," Kernahan remarked.
The Super Duty stands out in its class with best-in-class maximum available towing of 40,000 pounds, best-in-class maximum available payload of 8,000 pounds, and best-in-class available 500 horsepower and 1,200 lb.-ft. of torque from the high-output 6.7-liter Power Stroke® V8 diesel. These impressive specifications instill confidence in Super Duty customers, making towing and hauling tasks more manageable and efficient.
Super Duty isn't just a powerhouse; it's a technologically advanced marvel. With features like the available Pro Power Onboard, capable of powering a jobsite or campsite, and Ford Pro's suite of software and services, it maximizes uptime and accelerates productivity. Innovative additions such as the fighter jet plane-inspired Head-Up Display, available Onboard Scales, 360-Degree Camera Package, and a class-exclusive standard 5G modem with Wi-Fi further elevate the Super Duty's appeal. Over-the-air software updates ensure the truck stays current with the latest advancements.
For the 2024 model year, Super Duty trucks have undergone comprehensive updates, ranging from bumper-to-bumper tech innovations to standard content, options, and packages. This streamlining allows customers to easily configure and order their trucks according to their preferences. The availability of Ford Co-Pilot360® Technology across trims ensures enhanced safety, while new colors like Darkened Bronze Metallic and Glacier Gray Metallic Tri-Coat10 add a touch of style. The return of the pickup box delete option, a favorite among commercial customers, is now available for the 2024 Super Duty.
2024 marks the 47th consecutive year that F-Series has claimed the title of the best-selling truck in the U.S. The Super Duty, a critical component of this legacy, is proudly assembled in America at Ford's Ohio Assembly Plant and Kentucky Truck Plant, highlighting Ford's commitment to manufacturing excellence on home soil.
The accolade of the 2024 North American Truck of the Year further cements the F-Series Super Duty's reputation as a leader in its class. Ford's unwavering dedication to innovation, technology, and customer satisfaction shines through in every aspect of the Super Duty. As it continues to evolve and set new benchmarks, the Super Duty remains a symbol of strength, durability, and versatility, reflecting the essence of what it means to be BUILT FORD TOUGH®.
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